ACQ Top 10 Rankings

ACQ Top 10 Rankings: JUN2524

July 01, 20243 min read

Official Scorecard

As of June 25th, 2024

ACQ Top 10

Podium 🥇 🥈 🥉

  1. CM Bay City

  2. RCF Dayton

  3. RCF Las Vegas

On Deck

  1. RCF Orlando

  2. RCF Grand Rapids

  3. RCF Chicago III

On The Bubble

  1. RCF Riverside

  2. RCF Indianapolis

  3. RCF LAX

  4. RCF Grenada

RCF Scorecard

Most Estimates Delivered

The number of official estimates presented to prospects.

most estimates delivered

Most WON

Most clients officially acquired through The RCF Program (over the last 90d)

most won

Best Conversion Rate

The percentage of opportunities that turn into clients.

best conversion rate

Best Opps:Estimate Ratio

The average number of opportunities needed to deliver an estimate.

opps:estimates ratio

Best Estimates:WON Ratio

On average, how many estimates need to be delivered to secure a client.

ests:WON ratio

Best Effort

The average of 'Opportunities to Estimates Delivered' and 'Estimates Delivered to WON'.

best effort score

ACQ Insight: Volume L

Since Volume XLIX

Key Insights

CM Bay City

  • Current ACQ: 3612 (up from 3516)

  • Change: +96 CM Bay City saw a notable increase in ACQ by 96 points. The member improved their Opportunities (Opps) to 304 from 281, and Estimated Deliveries (Est Deliv) to 132 from 124. However, their Conversion Rate dropped to 27.96% from 30.25%, indicating more opportunities but a lower conversion efficiency.

RCF Dayton

  • Current ACQ: 2620 (down from 2664)

  • Change: -44 RCF Dayton experienced a slight decrease in ACQ, down by 44 points. Despite an increase in Opportunities to 418 from 415 and Estimated Deliveries to 167 from 165, the Conversion Rate dropped to 8.37% from 8.92%, contributing to the overall decline.

RCF Las Vegas

  • Current ACQ: 2055 (up from 2013)

  • Change: +42 RCF Las Vegas showed a positive trend with an increase of 42 in their ACQ score. The member improved Opportunities to 325 from 305 and maintained a stable Conversion Rate of 8.62%, up slightly from 8.85%.

RCF Orlando

  • Current ACQ: 1197 (up from 1155)

  • Change: +42 RCF Orlando's ACQ score increased by 42 points, with Opportunities rising to 251 from 239 and Estimated Deliveries to 75 from 74. The Conversion Rate saw a minor decrease to 9.16% from 9.21%.

RCF Grand Rapids

  • Current ACQ: 243 (up from 219)

  • Change: +24 RCF Grand Rapids achieved an increase of 24 points in their ACQ score. Their Opportunities grew to 145 from 136, and Estimated Deliveries to 53 from 49, though their Conversion Rate declined to 4.83% from 5.15%.

RCF Indianapolis

  • Current ACQ: 121 (up from -6)

  • Change: +127 RCF Indianapolis had a significant positive turnaround with an increase of 127 points in ACQ. This improvement was driven by increased Opportunities to 171 from 154 and Estimated Deliveries to 43 from 38. The Conversion Rate also improved to 4.09% from 3.90%.

RCF Chicago III

  • Current ACQ: 57 (up from 52)

  • Change: +5 RCF Chicago III showed a modest increase in ACQ by 5 points. Their Opportunities increased to 104 from 86, and Estimated Deliveries to 10 from 9. However, the Conversion Rate dropped to 2.88% from 3.49%.

RCF Riverside

  • Current ACQ: -354 (down from 45)

  • Change: -399 RCF Riverside experienced a significant decline with a drop of 399 points in ACQ. Despite maintaining Opportunities at 65 and improving Estimated Deliveries to 22 from 43, their overall performance worsened.

RCF Mount Airy

  • Current ACQ: -621 (up from -736)

  • Change: +115 RCF Mount Airy improved by 115 points in ACQ. Their Opportunities remained constant at 66, and Estimated Deliveries at 13, maintaining a Conversion Rate of 4.55%.

Conclusion

Overall, members like CM Bay City and RCF Indianapolis showed notable improvements, while RCF Riverside and RCF LAX faced significant declines. The data emphasizes the importance of not only increasing opportunities and estimated deliveries but also maintaining high conversion rates for sustainable performance.

Program Standing Changes

  • RCF Indianapolis: Improved from at-risk to good.

  • RCF Chicago III: Improved but remained in the same standing.

  • RCF Seattle: Entered the program as in progress.

  • RCF Grenada: Significant improvement but remained at-risk.

  • RCF Riverside: Declined further into at-risk.

  • RCF LAX: Declined but remained in good standing.

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