Official Scorecard

July 2nd, 2024

ACQ Top 10

Podium 🥇 🥈 🥉

1. CM Bay City

2. RCF Dayton

3. RCF Las Vegas

On Deck

4. RCF Orlando

5. RCF Grand Rapids

6. RCF Indianapolis

On The Bubble

7. RCF Chicago III

8. RCF Riverside

9. RCF LAX

10. RCF Seattle

Most Estimates Delivered

The number of official estimates presented to prospects.

Most WON

Most clients officially acquired through The RCF Program (over the last 90d)

Best Conversion Rate

The percentage of opportunities that turn into clients.

Best Opps:Estimate Ratio

The average number of opportunities needed to deliver an estimate.

Best Estimates:WON Ratio

On average, how many estimates need to be delivered to secure a client.

Best Effort

The average of 'Opportunities to Estimates Delivered' and 'Estimates Delivered to WON'.

ACQ Insight: Volume LI

Since Volume L

ACQ Insight Segment: 07/02/2024

Overview This week's analysis highlights significant changes in ACQ scores, focusing on trends, anomalies, and performance shifts among RCF Program members.

Key Insights

CM Bay City

Current ACQ: 3748 (up from 3612)
Change: +136
CM Bay City continues to lead with an increase in ACQ score by 136 points. Despite a slight decrease in conversion rate to 26.59%, there is a notable increase in opportunities (up by 27) and estimated deliveries (up by 5), indicating robust performance and effective opportunity management.

RCF Dayton

Current ACQ: 2518 (down from 2620)
Change: -102
RCF Dayton experienced a decrease in ACQ score by 102 points. While opportunities and estimated deliveries have slightly increased, the conversion rate has dropped to 7.29%, which may require a strategic review to address the declining performance.

RCF Las Vegas

Current ACQ: 2350 (up from 2055)
Change: +295
RCF Las Vegas shows a significant increase in ACQ score by 295 points. The improvement is supported by a higher conversion rate (10.00%) and increases in opportunities and estimated deliveries, indicating effective execution and higher success rates.

RCF Orlando

Current ACQ: 1205 (up from 1197)
Change: +8
RCF Orlando has a marginal increase in ACQ score by 8 points. While the conversion rate slightly declined to 8.52%, an increase in opportunities (up by 19) suggests potential for future growth.

RCF Grand Rapids

Current ACQ: 340 (up from 243)
Change: +97
RCF Grand Rapids improved its ACQ score by 97 points. The conversion rate increased to 5.63%, and there is a slight increase in estimated deliveries, showing positive momentum.

RCF Indianapolis

Current ACQ: 246 (up from 121)
Change: +125
RCF Indianapolis shows a notable improvement in ACQ score by 125 points. Increases in opportunities and estimated deliveries, along with a stable conversion rate, contribute to this positive change.

RCF Chicago III

Current ACQ: 82 (up from 57)
Change: +25
RCF Chicago III has a modest increase in ACQ score by 25 points. Despite a lower conversion rate, increased opportunities and estimated deliveries are driving growth.

RCF Riverside

Current ACQ: -138 (up from -354)
Change: +216
RCF Riverside has made a significant recovery with an increase in ACQ score by 216 points. Improved conversion rate and higher opportunities indicate a turnaround in performance.

RCF LAX

Current ACQ: -172 (up from -360)
Change: +188
RCF LAX shows substantial improvement with an increase in ACQ score by 188 points. Higher conversion rate and increased opportunities contribute to the positive trend.

RCF Seattle

Current ACQ: -257 (down from -134)
Change: -123
RCF Seattle's ACQ score decreased by 123 points. Despite an increase in opportunities, a significant drop in the conversion rate to 1.61% signals challenges in converting opportunities into successes.

RCF Mount Airy

Current ACQ: -470 (up from -621)
Change: +151
RCF Mount Airy has improved its ACQ score by 151 points. Though still at-risk, the increase in opportunities and slight improvement in conversion rate indicate potential for further recovery.

RCF Grenada

Current ACQ: -550 (down from -351)
Change: -199
RCF Grenada has seen a decrease in ACQ score by 199 points. Despite an increase in opportunities, the drop in performance signals significant challenges that need to be addressed.

Conclusion

Overall, CM Bay City remains the leader with consistent performance, while RCF Las Vegas shows significant improvement. RCF Riverside and RCF LAX demonstrate strong recovery, whereas RCF Seattle and RCF Grenada face notable challenges. Strategic adjustments focusing on conversion rates and opportunity management are recommended for members experiencing declines.

Program Standing Changes

• RCF Las Vegas: Moved up from 3rd to 2nd place.

• RCF Dayton: Moved down from 2nd to 3rd place.

• RCF Riverside: Moved up from 10th to 8th place.

• RCF LAX: Moved up from 11th to 9th place.

• RCF Seattle: Moved down from 8th to 10th place.

• RCF Mount Airy: Moved up from 12th to 11th place.

• RCF Grenada: Moved down from 9th to 12th place.

— Powered by AP Analytica; Provided By ChatGPT