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Updating the RCF Scorecard, live

Live Scorecard Update, JUN2724

June 27, 20242 min read

From the transcription

Introduction & Overview

  • The session starts with the speaker preparing to do a scorecard update.

  • Mention of not having done a scorecard update earlier in the week.

  • Previous updates were included in the weekly feedback reports and published on YouTube but remained unlisted to protect privacy.

Privacy and Information Sharing

  • Emphasis on protecting PII during screen sharing and video publishing.

  • Videos containing PII are shared only with RCF members to control access and ensure privacy.

  • The speaker is cautious about publicly sharing contact information and sensitive details.

Scorecard Update Procedure

  • The scorecard update process involves:

    • Counting the number of sales opportunities.

    • Recording the total number of estimates delivered.

    • Counting the total number of client wins over the past 90 days.

  • The specific 90-day range for this update is from March 29 to June 27.

Specific Data Points

  • Custom Made:

    • Recorded 298 sales opportunities in the 90-day period.

    • Delivered 134 estimates.

    • Achieved 84 wins.

    • There was a drop of two estimates from the previous period, indicating a slight decrease in leads.

  • Dayton:

    • Maintained the same ACQ score of 2,662.

    • This score reflects a pace of approximately 35-36 new client wins every 90 days.

    • Current data shows:

      • 422 leads.

      • 170 estimates delivered.

      • 36 wins.

Project Rescue Leads

  • Members gain access to project rescue leads after being with the program for 5-6 months.

    • These leads come from a database reactivation campaign.

    • Example: Chris had 422 swings opportunities over the past 90 days, many sourced from project rescue leads.

    • Orlando is expected to increase their pace due to more active project rescue campaigns.

    • Reagan's opportunities were not registering correctly initially but still managed to record wins and estimates delivered.

Detailed Insights

  • The speaker acknowledges a mistake in the date range calculation but corrects it promptly.

  • Emphasizes the importance of the project rescue leads in generating opportunities.

  • Highlights that the reactivation campaign involves reaching out to potential clients with inquiries about their need for services, which generates new opportunities.

  • The speaker addresses discrepancies in opportunity counts and reassures that it does not affect the overall performance metrics.

Conclusion

  • The scorecard updates provide valuable insights into each member's performance.

  • The updates help track progress and identify areas for improvement.

  • Members are encouraged to continue monitoring their pipelines and performance metrics to maintain or improve their pace of acquiring new clients.

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What Is The RCF?

The only pay-per-client program for house cleaning companies

RCF Scorecard

Accountability via the ACQ

The Mother of All House Cleaning Client Acquisition KPIs (for RCF Members anyway)

The ACQ is like a Member's credit score within The RCF.

The higher this score is, the more leads they get.

If an ACQ is negative, it's time to take serious action or risk being expelled indefinitely from the program.

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High-Quality Sales Opportunities

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