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When it comes to converting house cleaning leads, speed and personalization are key. A well-crafted text message can be the difference between a cold lead and a new client.
Here are seven highly effective text message templates designed to help you connect with your house cleaning leads quickly and start the conversation.
Template: "Hi [THEIR FIRST NAME], it's [YOUR FIRST NAME] from [COMPANY NAME]. We appreciate your interest in our services. We offer tailored cleaning solutions to fit every home's needs, and we can provide a quote in the method that suits you best: in-person, phone, or text. What works best for you?"
Why It Works: This text gives the lead control over how they'd like to proceed, making it more convenient for them and showing that you’re flexible in accommodating their preferences.
Template: "Hey [THEIR FIRST NAME]! This is [YOUR FIRST NAME] from [COMPANY NAME]. I saw a quote request from you, and I would love to schedule a walk-through to give you the most accurate quote possible, and we can customize your cleaning plan the way you want it. Do you have any days available this week in the afternoon that work best for you?"
Why It Works: Offering an in-person quote provides a personal touch and ensures the lead feels valued. This type of follow-up is ideal for potential clients who want a thorough, customized cleaning plan.
Template: "Hey [THEIR FIRST NAME]! This is [YOUR FIRST NAME] from [COMPANY NAME]. We've seen your request, and the best way for us to get started on a quote and answer any questions you might have is to set up a time to speak on the phone. When would be a good time to connect tomorrow?"
Why It Works: This message emphasizes efficiency and sets a clear expectation for when you’ll reach out, which helps manage the lead’s time while keeping the conversation going.
Template: "Hey [THEIR FIRST NAME]! This is [YOUR FIRST NAME] from [COMPANY NAME]. Thank you for sending in a cleaning quote request. The best way for us to get started on a quote and answer any questions is to set up a time to speak on the phone. When would be a good time to connect?"
Why It Works: This version of the "Connecting Tomorrow" message is more flexible, giving the lead the chance to choose the best time for them to connect.
Template: "Hey [THEIR FIRST NAME]! This is [YOUR FIRST NAME] from [COMPANY NAME]. Thank you for sending in a cleaning quote request. The best way for us to get started on a quote and answer any questions is to set up a time to speak on the phone. When would be a good time to connect today?"
Why It Works: For leads who may be ready to move forward quickly, offering to connect on the same day can fast-track the process, which may lead to quicker conversions.
Template: "Hi [THEIR FIRST NAME], it's [YOUR FIRST NAME] from [COMPANY NAME]. I wanted to reach out because I saw that you were looking for house cleaning services on Bark.com. We offer tailored cleaning solutions to fit every home's needs, and the best way to start is with an in-person quote. What day this week or next works best for you?"
Why It Works: Referring to the lead's activity on Bark.com shows that you're paying attention, and the offer of an in-person quote provides an extra layer of personalization.
Template: "Hey [THEIR FIRST NAME]! This is [YOUR FIRST NAME] from [COMPANY NAME]. I am reaching out because you had posted some info requesting a cleaning service on Bark.com. The best way for us to get started on a quote and answer any questions you might have is to set up a time to speak on the phone. When would be a good time to connect?"
Why It Works: This template is similar to the "Best Time to Connect" but adds credibility by mentioning Bark.com, a popular lead source, and encourages quick follow-up.
Personalization and prompt follow-up are key to converting leads into clients. Use these outreach templates to start conversations, engage potential customers, and ultimately win more business for your house cleaning service. The faster you can respond to your leads with the right message, the higher your chances of closing the deal!
What Is The RCF?
The only pay-per-client program for house cleaning companies
RCF Scorecard
Accountability via the ACQ
The Mother of All House Cleaning Client Acquisition KPIs (for RCF Members anyway)
The ACQ is like a Member's credit score within The RCF.
The higher this score is, the more leads they get.
If an ACQ is negative, it's time to take serious action or risk being expelled indefinitely from the program.
Program Benefits
High-Quality Sales Opportunities
More than just leads, you get real sales opportunities.
Built-In Accountability
With the ACQ, you always know where you stand & where you need to improve.
Sales Advice
via The RCF's Sales Mentor.
State Of The Art CRM
Nurturely+ built on HighLevel.
In-Depth Trainings
To make sure you hit the ground running on your Day 1.
The RCF Group
An intimate community of like-minded entrepreneurs with the same goal.
High-Quality Sales Opportunities
You get more than just leads with The RCF, you get sales opportunities
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Here's some stuff
Resources
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Booking Bot Builder
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Learn how to harness artificial intelligence and put it to work scheduling sales calls for your house cleaning company.
Follow Up Sequence Builder
Automations, Client Acquisition
Generating the lead is less than half the battle. An ROI-led follow up sequence will squeeze every ounce of opportunity out of the leads that come through your door.
House Cleaning Quoting Dashboard
Lead Generation, Sales, Client Acquisition
Quote new clients with confidence with this incredibly easy-to-use House Cleaning Quoting / Estimating Dashboard. This dashboard helps you find the perfect balance between profitability & client satisfaction.
ScrubScore Scorecard
HR/Team, Performance
Quickly know who's performing and who's not. Know who to reward and who to let go.
Price Increase Letter Template
Client Retention
It's always best to increase pricing on new clients. But, in some cases, current clients need a price hike too. Use this template to help convey that in the best possible manner.
Unofficial ACQ Calculator
Performance, Artificial Intelligence
The ACQ is a Member's "credit score" of The RCF. Calculate your own ACQ for free to see how you stack up.
Chat Widget Leads Estimator Tool
Organic Marketing, Paid Ads, Lead Generation
Not using live chat for your company website? You should be! Use this to find out just how many leads you're actually losing each month by not having live (or even just a chat widget!) on your website.
Social Media Content Generator
Artificial Intelligence, Organic Marketing
Generate social media content for all of your company's pages.
Pocket RCFU
Artificial Intelligence
Use this GPT to learn everything you can about The RCF Program.
Dollars Per Visit Tracker
Performance, KPIs
Make Smarter Decisions Faster;
Dollars Per Visit Tracker helps you
focus on a metric that increases both profit & customer delight
Caption Wizard
Organic Marketing, Artificial Intelligence
Generate sensational captions for all of your social media content.
Learn how The RCF Program works
Learn how to submit a strong application for Membership
Learn how you're going to become the most powerful house cleaning company in your market area